Guides, tactics and real data on Generative Engine Optimization — how to get cited by ChatGPT, Perplexity, Gemini and Google AI.
SEO (Search Engine Optimization) is the practice of optimizing content to rank higher in traditional search engines like Google. It focuses on keywords, ba
Practical, tested ways to increase how often AI engines cite your brand — from quotable content structure to topical authority and freshness.
GEO is the practice of getting your brand cited by AI engines like ChatGPT, Perplexity and Google AI Overviews. Here's how it works, why it matters, and how to measure it.